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Celebrity Cruises are changing the face of loyalty programs by adding exclusive perks, more benefits and supersizing their rewards schemes.
The cruise line will now be known for modern luxury, contemporary design, memorable dining, incredible itineraries AND for having the best loyalty program at seas – especially with all the new features they have added this year.
Starting on cruises that set sail November 25, 2013, Celebrity Cruise guests that are register or are registered as Captain’s Club members will enjoy even more rewards and recognition from a cruise ship company that believes guest loyalty is a cornerstone of their success.
To encourage guests to continue coming back to their line of 11 luxury ships that sail to places like Alaska, Australia/New Zealand, Canada, Europe and South America, Celebrity Cruises have made a number of exciting changes.
New Tiers for New Rewards
Existing tiers include:
- Preview Tier
- Classic Tier
- Select Tier
- Elite Tier
Each of these tiers offers rewards and complimentary items to enjoy on future cruises.
In addition, Celebrity Cruises now offers Elite Plus Tier and Zenith Tier, which come with exclusive benefits and enhanced rewards. For example, here are some of the many new rewards with each of the two new tiers:
- Elite Plus members will enjoy more beverage and specialty dining discounts as well as complimentary 200-minute Internet packages, cappuccinos, and lattes.
- Zenith members will receive access to Michael’s Club Lounge as well as a complimentary premium alcoholic beverage package, laundry, and a 1,600-minute Internet package.
New Ways to Earn Points
Guests can now earn points faster, which means they have the opportunity to move up these tiers quicker with fewer cruises under their belts. Why? Because Celebrity Cruises are now using a new points system that considers stateroom category and days spent onboard as additional ways to earn more points.
Previous cruise credits will be automatically converted into the new club point system, so don’t worry about losing any benefits or expiration dates.
New Opportunities for Cruise Discounts
Another new aspect to the improved loyalty program is access to exclusive cruise pricing as a Captain’s Club member. These special deals will be delivered through the Captain’s Club portal on the Celebrity Cruises website. All a Captain’s Club member has to do is type in their name and member number to see the loyalty pricing on cruises.
Captain’s Club Information and Enrolment
Information about the Captain’s Club program can be found at: http://www.celebritycruises.com/captainsclub/membershipBenefits.do. This link also provides you with information on how to enrol in the loyalty program if you haven’t done so already.