Norwegian Cruise Line has demonstrated it’s continuing commitment to the Australian cruise market, opening a regional sales office in Sydney.
The Florida-based cruise line has become one of the first cruise lines to open a regional office in Australia, a move which not only demonstrates the brand’s eagerness to attain a foothold in the cruise industry down under, but establish itself as a major player in the global cruise market — and one that is on the rise.
As well as managing NCL’s Pacific operations, the new Sydney office will represent the company’s two other brands, Oceania Cruises and Regent Seven Seas Cruises, as all three brands seek to control their share of the Australian cruise market.
Steve Odell, a veteran of the travel and cruise industry, will head up the Sydney branch as vice president of NCL’s Australia and New Zealand division. He’ll be joined by a contingent of comparably experienced cruise industry experts, including Lisa Pile, Nicole Constantin, Ben Angell and Elizabeth Krstevski.
Odell enthused: “Today marks an exciting day in the history of our company, as we further expand our global team to serve the greater Australasia region.
“With this new office, we can now better support our travel partners as they serve their guests across the spectrum from contemporary to luxury cruising, offering sales and marketing support and a dedicated Sydney based call centre for our three brands.”
Alongside his leadership team, Odell will be responsible for handling all of NCL’s Pacific operations, with the primary objective being to expand the company’s presence in Australia, New Zealand and the Pacific Islands. It’s NCL’s hope that with Odell’s extensive experience in the Australian cruise sector, he will be well placed to showcase the brand’s unique offering to a greater number of new and repeat NCL passengers.
To keep up to date with Norwegian Cruise Line’s on-going expansion into the Australian cruise market, be sure to check back with the Cruise1st Australia blog regularly.
Images sourced via Flickr Creative Commons. Credit: Tom Mascardo.